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How to Use Data to Make Better Ministry Decisions

For the last several years Big Data has been a buzz word tossed around in the for-profit world as the “Next Big Thing.” However, analysis and insights that were once reserved for big business are now accessible to nonprofits and churches. Churches can and should leverage data in their church management system to create deeper engagement with church members and to enhance discipleship and make better, more informed decisions for the future of their ministry.

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